There is always a cat and mouse game between Bloggers and Google webmasters related to Page Rank. Bloggers work hard to attain a good page rank to their blog by concentrating on factors in the existing page ranking algorithm, in the mean while Google webmasters change the algorithm just before the PR update leaving no hint of the factors that are used in the changed algorithm.

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There are billions of websites and blogs online, everyday thousands more are added to the Internet, making the web more crowded. Customers are using Google to locate their products, services and information than any other resource. Traditional resources including: telephone Directories and print advertising are not cost effective compared to Search Engine Optimisation (SEO).

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This is a Guest post by Shaun from Buytemplates.net exclusively for TechZoomIn.

One reason for WordPress being such a popular blogging tool is its facility to modify and design its themes. The following article provides basic information on Tools used for word press theme design and where you can download them.

Graphic designing is the most important part of word press theme designing, hence you need to select the right graphic design tools. Today’s web designers have many available tools on the web.

Adobe Photoshop: is a popular image editing software and an industry standard in graphics designing. You can download it at brothersoft.com

Fireworks: is another tool used mostly by web designers to edit bitmap and Vector graphics. You can get it at: soft82.com

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This is a Guest post by Shaun from Buytemplates.net exclusively for TechZoomIn.

If you are looking to create your own WordPress themes, there are some basic information you should know before doing it all by yourself. The following article will be useful to bloggers looking to design their own WordPress theme.

Choosing colors: The colors should have good contrast so that the content is easily readable. Select the colors and stick to it.

Plan your layout: Plan beforehand about where your links and banners are going to appear. If you are thinking about including banners and textual links, RSS feeds, you should know where these will be located on your template. Provide space for a ‘home’ button in your template. This can improve the navigation in your WordPress theme.

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This is a guest post by Shaun from Buytemplates.

Google Adsense is a wonderful marketing concept that benefits website owners. The following article suggests some valuable tips to increase your Adsense revenue. People explore the internet for valuable information and if you are able to provide them with crucial information on different topics, you are sure to increase the Adsense revenue through the program. Your article should be unique in order to impress both search engines and visitors. In depth knowledge in the subject and an error free article that shows authority over the subject is sure to bring in more Adsense revenue. Avoid sales tone in your article that may divert the attention of the visitor from serious reading. Using proper key words and phrases will increase traffic to your site.

Researches show that the reading pattern of web visitors is entirely different from conventional reading of cover to cover. They just scan the page for any vital information and learning the pattern would Boost your chances of getting more clicks. The study suggests that the content should be in the pattern of ‘F or E’ and place text links along the lines to get more clicks. While placing banners, headers and the right panel would be the apt place to receive higher number of clicks that the other areas of the web page. Among other important criteria to improve Adsense revenue, color sense is very important to compel the visitor stay for a longer duration. Do highlight the important information and use bulleted list to catch the attention of your visitors.

This is a Guest post by Shaun from Buytemplates exclusively for TechZoomIn

Most bloggers have fun changing blog designs for free WordPress themes. Others design and create their own wordpress themes – this includes buying wordpress themes from professional blog theme designers. No matter which option you choose as a blogger, it is always better to have some knowledge on designing wordpress themes so you can interact in the theme designing process and the right blog design for your theme. The information provided here will be useful not only helpful to bloggers looking to re-design blog themes but also those looking for some blogging tips.

Here are 10 tips that can help you design great wordpress themes:

1. Decide how much you want to change the design: It is better to limit changes to your current blog design to a minimum so that you can keep intact the brand image already gained by your blog. See whether it is really worth to go for a complete revamp of your wordpress theme or Do you want to save some of its valuable elements. Your decision should depend on your answer to this questions: What does my blog gain from changing to a new theme? Sometimes, in the case of personal blogs – simple alterations of the design can do the job at a much lesser cost. But this may not be possible with business blogs where the need is to create as ideal brand image. In such cases, it is worth spending some money to hire professional wordpress theme designers to do the job.
2.  Check your blog design for readability: Readability is very important and for this reason you should ensure the correct selection of  fonts, background color, whitespace etc.
3. Choose the right color scheme and stick to it: The colors should have better contrasts and should impress both you and your audience. The colors should match with the logo used in the blog and also the idea behind the blog. Finalize these colors and stick to it. Do not change the colors too often.
4. Highlight  your most popular blogs: A good way of Promoting your blog is to highlight your best work. You can showcase your most popular content on the right sidebar or any other place where it can be easily seen. Your layout should be designed in such a way that the highlight appears prominent.
5. Decide where your ads should appear: You have to include spaces for banner ads, AdsSense ads and paid text links if you want to make some money out of your blog. So you should decide before-hand where these ads should go on your layout and also the banner size. The ads should be cleanly placed, they should not be sprayed here and there as this can irritate your audience.
6. Use subscription facilities and make it prominent: To increase Subscribers, you should highlight links to  subscription options like RSS feed and email on your blog. Decide the location of these links so that they are prominent on the layout.
7. Decide whether you are going to show full posts or Excerpts on your front page: The advantage of using excerpts is that your content will not be penalized by search engines for duplicate content, if the same content is on your home page. The disadvantage of using excerpts is that the user needs an additional click to view the full content. You need to decide this before designing the layout.
8. Optimize your theme for better load speed: Slow load speeds can annoy visitors. To increase the load speed, you should minimize the number of PlugIns, Images, widgets, video, etc. You should strike the ride balance in this regard, you dont want a dull and lifeless blog either.
9. Check your code for validation: Most blog template designers don’t care to check whether their code gets validated. Valid code can give better chance of providing the audience with error free visits. You can validate the code for your web pages using validating Tools available on the web. In this way you are not only checking whether your code is error free but also seeing that it meets industry requirements. Validating your code can also improve search engine rankings for your web pages.
10. Be  unique: Choose unique styles for Logos, banners and icons if you want to stand out from the crowd – especially if it is a personal blog. Business blogs can also be unique but it should be in line with the style and feel of the home page. However, do not mess too much with the template and style followed by most other blogs in blogosphere – as this can only confuse the visitor. 

Design your Unique templates and be on top. Happy Blogging!

Do you design your template?