Importance & Tips to Create a Personal Advertise Page
When we say ads, most of the times we mean Google. And when its Google its really is very high-paying ads & the relevancy rocks. This is more or less true for all the other ad networks too. This is because the wide range of advertisers they tap in. They also have big economy to deal with millions of potential advertisers monthly & also have a higher credibility. Well they also have certain drawbacks too…
Firstly & mostly they eat-up almost a lion-share of the money they get from the advertisers for showing ads on your site. And secondly the ads showing on your site are auto-generated(based on some keywords).
Advantages of Having Your Own Blog Advertising Page:
- Firstly whatever money comes its all yours, no middle man will be eating on your back.
- Secondly you have the control over selection of ads, no need to show unnecessary ads like a matrimonial ad on a tech related blog.
- Thirdly you can earn more revenue with less ad slots occupied & this will please your readers too.
Now that we are very sure of what we are going to gain from the blog advertising page, now we will focus on how to make an Advertising page fruitful one.
#1 Tell them What your Blog is all About: The first and most important part of the page. This part will introduce you to the potential advertiser. So make sure you describe your blog well. Make sure your words deliver the right message to the advertiser.
#2 Show Off your Stats: Well this is something that you should declare so that the advertiser gets a clean idea of the site performance. Well for a very new blog its very low but you could offer a cheap pricing to compensate this. But my experience is that, you won’t grab deals until your blog gets at least 500+visitors/day. But please Do not fake.
#3 Offer a Reasonable Pricing: Well this is another very important part of the page & the Advertising Campaign for your blog. Be careful while choosing the rates for the ad places. Suppose you get a decent traffic that is very targeted then you can demand good money. You could also look advertiser who aim for cheap rates. I suggest go for cheap rates at first then with increasing demand increase your rates too.
#4 Convince them on Why they Should Put their Ads here: You have to convince the advertiser about the potential that your site has to generate leads for the advertiser. To focus on these you can refer to the type of audience that your blog gets or you could simply talk about the economic plans that you offer. It could be simply anything that you think is good for an advertiser and is valid for your blog at the same time.
#5 Show ad Places: Show the advertisers the places you want to put ads on. It can vary with your site template. The most lucrative spots are one 468X60 unit beside the header & one 300X250 above the content & one 300X250 unit in the sidebar(above the fold). Other than these you can also offer multiple 125X125 ad units in the sidebar. But be careful, do not stuff your pages with ads. This will affect your audience base.
#6 Finally an Ending Note: And finally just put together all the previous points & make a final impact on your advertisers’ mind convincing him to try your advertising at least once. And if you feel you are creating a win-win situation for your advertisers then they will surely come back.
That’s all for now. And if you think there is anything more that can be done to optimize your ad pages please share them in the comments.
Hope you found it useful. Built an advertise page? Share with us! Happy Blogging!!
Nice information for making advertise page. Putting alexa rank and awstats will also help in some cases.
Yes you can put as much genuine information you can. All that we need is trust from client
Hmm.! putting genuine information. Guess no bragging, just kidding.
If the blog is popular and Quality enough. you don’t even need to show all the stats, because these people keeping stats in advertise page, but 90% of those are fake
That’s the reason i didn’t even put the stats on my advertise page
My blog is still new. Maybe soon. Good post
Great, hope to see your advertise page soon
Thanks for your comments dude..!
nice points…i think my blog covers every aspect you have mentioned
Then great dude.. You can educate junior bloggers
Can i be one of your student sir?
Will Displaying stats in Advertise page work even if the blog is quite poor ! ?
Haa can’t say. But if the blog is poor, i think clients will not opt to advertise. All that we need to Do is depend on Adsense for time being and try to improve the stats.
I have one but I have not updated it for long time and also it is unprofessional.
Thanks for the tip. It will help me make it better.
Great that you found it useful. Thanks for your comments dude..!
Nice info. Thanx for sharing it over here. My blog is six months old with 400 plus posts and around 150 visitors pr day, is it enough for advertisers or not?
please Do reply.
thanks
It’s enough for advertise, and all that depends on your pricing factor for the spots. Do keep very low price for the time being. You can increase it gradually with the increase in traffic.
Well I am getting decent traffic now, I guess I must create an advertise page now. I’ve noted down your tips
Hope to see your page soon then. Hope you’ll start earning good amount too….
I am planning to write this ad landing page for the past few months. But, never really started on this.
Lax, you have alerted me again with how important this kind of page is, I will start it right away.
Great you loved it and i alerted you
Thanks for your comments here Suneel..!
Yeah exactly! Never put wrong statistics to attract your Advertisers. It may put a bad image if they find out that you are lying, by any means
Yes that part we need to take care…Specially new bloggers try to take that fake counts advantage..but they will realize it later
Can you tell me, weather to use Do-Follow or No-Follow for the Advertisement links?
Will Google penalize me if I sell do-follow advertising links on my blog?
I assume that you’re asking about selling text links. But i suggest never ever sell link on your blog…Of course it will give you some money..its Harm when u want Google and other search engines.
I mean Selling advertisement Images with links! Should it be no-follow or Do-follow by default?
Should be Do-follow obviously as they are spending buck to get that only. Nothing wrong in giving do-follow for those banners
I heard somewhere that selling such Do-follow links leads to google banning , so I was worried. Anyways, thanks for info.
I have an advertising page, but it’s got no stats. I think I should update it a bit and have some kind of stats to show the user. That might help a bit.
Even i’m not a big fan of showing stats.. I’m just thinking whether to have them or not. But am happy now, am getting enough advertisers
I have an advertise page but it doesn’t have any information. I have just mentioned the price and some traffic I am getting.
I will update it soon.
Nice to show some stats..but its good to have some client names or logos and few testimonials too
[...] Importance & Tips to Create a Personal Advertise Page – Now that we are very sure of what we are going to gain from the blog advertising page, now we will focus on how to make an Advertising page fruitful one. [...]
Thanks for sharing tips, I don’t have many advertisers, hope this will surely help me out.
My blog isn’t good enough to get direct advertiser. I’m still trying to increase my blog stats.
That’s what called as “direct ads selling”, right? I find there is many people become rich just for selling ads place in their blog. I want become like them also
But i think i need to work hard since my blog is less visitor.
Great tips.
I haven’t set up my advertising page yet. But when i get some pagerank and some good traffic i’ll set it up then. And by following your tips I’ll make a good and interesting advertise page.
The good thing is that you don’t need to use any middleman or advertising network to Do this. So this means that you’ll keep all the profit your self.
Nice Post
I have tried many of these ways for my blog.I think showing off the status is the best way to get advertisers.They will be more attracted to the sites, which provides their visitors status and numbers !
New bloggers often Do an offers for direct advertising even though their blog is still young and don’t have much traffic.
As I am confuse of some bloggers offering direct advertising, I am visiting their advertisement page where most of them copied some of the words from other successful bloggers.
yes, I think it’s better for new bloggers Do make a advertising page when they start getting some decent traffic.